Bless Eternal Global
MMORPG
2021-2023
Platforms
App
Design
UX, UI, ILLUST, iXD
Type
Concept Design
Game Launch, Live Operations
Concept Design
Game Launch, Live Operations
Service Area
China, Japan, South Korea
Southeast Asia
China, Japan, South Korea
Southeast Asia
Company
Longtu Game
Enhancing Bless IP Value through Global UXUI Innovation
Led the comprehensive UXUI design renewal of Bless for Korean and Asian markets following its Chinese release. By reinterpreting the Bless IP with contemporary design trends, we created an immersive gaming experience that captivated both existing fans and new users. This project successfully elevated the UXUI quality from B to A+ grade according to Korean branch evaluation standards while resolving various usability issues identified in the Chinese version.
Enhancing Bless IP Value through Global UXUI Innovation
Led the comprehensive UXUI design renewal of Bless for Korean and Asian markets following its Chinese release. By reinterpreting the Bless IP with contemporary design trends, we created an immersive gaming experience that captivated both existing fans and new users. This project successfully elevated the UXUI quality from B to A+ grade according to Korean branch evaluation standards while resolving various usability issues identified in the Chinese version.
Role
Creative Direction
Art Directiona
UX Design Lead
Research
Research
Creative Direction
Art Directiona
UX Design Lead
Research
Research
Renewed Bless Eternal UXUI
A globally standardized UXUI design that maintains the Bless IP identity while incorporating modern design elements. Featuring improved navigation, enhanced visual feedback, and optimized purchasing systems, this design effectively resolved usability issues for global users while strengthening the game's competitive edge through distinctive design elements.
No items found.
Objective
Upgrade the UXUI design quality from B to A grade in line with the Korean branch evaluation criteria.
Upgrade the UXUI design quality from B to A grade in line with the Korean branch evaluation criteria.
No items found.
Credits
Creative Director
rogi
Concept UI Designer
Jiang Xiaosxan
Shi Xintong
Jiang Xiaosxan
Shi Xintong
UI Designer
Jiang Xiaosan
Wang Xiaoxu
Sun Xilong
Chen Jinglei
Jiang Xiaosan
Wang Xiaoxu
Sun Xilong
Chen Jinglei
UX Designer
Tu Chongyu
Huang Yanfei
Tu Chongyu
Huang Yanfei
interaction Designer
Bu Fan
Liu Miao
Bu Fan
Liu Miao
Visual Designer